
Web Host World is my attempt to help you make the right choices about your web hosting. We hope to launch together on a voyage of discovery through the maze of Web Hosting Services and then follow that up with a spotlight on the next stages you will need to undertake to get you to the pinnacle of internet success.
To achieve that success you will want to get your website as far up the search engine results pages as you can, and that’s where we are going to start our journey.
No website is instantly ‘Googleable’. Rather, a site’s content is written and then you as the webmaster will ‘inform’ the major search engines that there is new content to ‘crawl’ and then ‘index’.
Based on each search engine’s unique algorithm, your site will then be ranked and the Search Engine Results Pages (SERPs) returned based upon keyword requests from users.
The question is: “How do you get the attention of the search engines?”
When the Internet was young, the best way to do it was to simply submit your URL to a search engine’s ‘Suggest’ page. However, times have changed and there are simply too many sites and too many pages to take into consideration.
Now, companies prefer that you notify search crawlers by way of ‘pinging’ search engines when new content is available. There is an automatic way to do this as well as a manual submission method involving visiting the site you want to be indexed by, and submitting your sitemap document.
Many Content Management Systems (CMS) such as WordPress or Joomla, have a facility to automatically inform the search engines of any new content generated on site built in.
But just because a search engine has been ‘pinged’ does not mean you’re going to get the royal treatment. While some popular sites and search-friendly sites have the privilege of practically ‘live’ search results, less popular, new and rarely updated sites will only be crawled and indexed on a periodic basis.
For that matter, if your optimization methods are poor, you may actually be listed, but appear far further down in the rankings than you really should have, and might as well not be listed at all.
The good news is that by paying attention to a few basic SEO on-page guidelines you can greatly improve your chances of receiving a favorable ranking from Google and the other search engines. And we will be helping you with those secret tactics to keep you moving the right way up the SERPS.
