February 14, 2005

Fantastic advice from Mark Cuban

Political Bloggers - the new paparazzi - Blog Maverick - www.blogmaverick.com

Fortunately , there is a way to deal with the paparazzi. There is also a way for the gatekeepers to deal with the bloggers. A simple way.
Recognize them. Give them respect. Celebrities cant keep photographers out of their bushes no matter how hard they try. The gatekeepers wont be able to keep the bloggers out either. Instead they should invite them in.
Not 1. Not 2. But several from both sides. Bring in the more popular blogs that like you, and the same number of those that dont. Give them as much access as you give the NY Times, Wash Post. Dont muzzle them, let them write
I will tellyou exactly what will happen next. The blogs you invite in will still try to trip you up, but they will quickly morph and act like traditional media. When you screw up , they will tell you when it happens and give you a chance to comment and respond. They will like being on the inside and adjust to try to stay there.
The bloggers left on the outside will continue to try to trip you up, but will spend more time and energy trying to tear down the bloggers who got inside the gates. Jealousy is a bitch.

Wow. Another excellent piece by Mark Cuban.

He’s right though - if you’re not going to blog to defend yourself, you’d better start working with a blogger to get your side of the story out.

Like Guy Kawasaki once said: Eat like a bird, poop like an elephant.

Posted by: dtc @ 10:32 pm


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