June 13, 2006

Product Placement on Safety Cards on Alaska Air?

If you’re ever on an Alaska Airlines 737-400, take a look at the Aircraft Safety Information card in the seat back pocket.

In Revision 11/04, check out the section documenting the proper brace-positions for a hard landing. (You know, underneath the section that subtely tells you that you only have 7 seconds to put on the additional oxygen mask… without telling you that you only have 7 seconds.) In particular check out the shoes the person in the middle is wearing.

Artist’s joke? Product placement?

You decide.

Oh… and check out how you’re supposed to use the rafts. I would’ve though you’d get in to them. Apparently not.

Update: Greg the President of SafeAIr writes “Artist inside joke. Not product placement. Also check out the image of the radio.” Also, it turns out that those are slides and not rafts. Yipes. Check the comments.

Comments (2) -- Posted by: dtc @ 2:21 am

2 Comments to “Product Placement on Safety Cards on Alaska Air?”

  1. Greg Miller Says:

    Artist inside joke. Not product placement. Also check out the image of the radio.

    The are rafts and not slides. You do not get into them. Although I can guarantee the if YOU were in the water, you would climb in.

  2. Dennis T Cheung Says:

    And now I know! Thanks!

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